the number of stores increase

the number of stores increase, and baby shop how the situation in the fierce competitive advantage on to their stores in non- failure of the land? This baby has become the owner of an urgent need to confront and solve the problem, combined with management experience for the modern situation, a number of ideas put forward their own friends as a reference for the franchisee to learn:
1, food sales is essential: the sale of food for the stores, it may be said to be a pain, especially milk powder and food supplement, profits and cash flow is not only a large micro-books, food security quality and short, and sales usually account for more than 50% of the store, if the food does not properly address the issue of sales is certainly brought us pain in the pain, for such a situation, the stores should try in every product Select one or two items larger profit margins for the brand to focus on sales, should not the average sales of all brands, no master volume to the brand do not push, do not never amount and conditions with no way to talk about any dealers and manufacturers support and costs, which is one of them, so whether it is old shop or store, you should set up shop for themselves the main push of one or two brands (the best is the new brand), and the main push of the brand not only to generate profits for the store to the Purchasing Guide also set up some royalty, so as to achieve win-win results. This is one thing, another is that food should be interconnected between the promotion, for example: buy a can send a box of Milk-owned Jinbei Shi Bao Colostrum noodles or rice, etc., this way customers can enjoy a certain concessions also try the other food supplement, for their brand of choice for the future must be helpful, also will be among the amount will increase. But for the expiring shelf life of products, we must advance promotion, even if it is a little loss, but can also bring other products, sales and passenger flow is also very good. So Sign adjust your product mix, the usual re-allocation of funds accumulated orders, will be profitable for your store to provide good protection.
2, Consultative Selling is a strong security: the new generation of 80 after 90 because many of the newcomers have parents no family help, and their consumption of different ideas and the older generation to understand the urgent need for child care from a variety of channels, knowledge of infant nutrition consultant store for them if they can provide useful and timely knowledge of parenting and child care experience, will making them dependent baby shop to trust, once dependent on production, customer relations that can be said that a baby store of wealth, so they requested that Purchasing Guide familiar with the nutritional knowledge, the growth of infants and young children known to the customer as a guide, so as to achieve better performance.
3, related sales to double sales are the key: It’s actually a one-stop baby shop selling model, the Some products are not only convenient for customers, but also to improve store sales provide the basis, as a Purchasing Guide must remind the needs of consumers, because the volume is increased in constant reminder of times, and when New, new, when this information must be timely feedback to the guests so that they understand the product information the first time, provide the basis for their purchase. For example: When guests purchase a bottle, they can say that to a guest: Will you buy the bottle is used to drink the milk, water, soup, or drink fruit juice? According to this way your guests will be guided to complete the purchase of the target, as well as when the guests can also be selected after the bottle to remind the guests: Will the home run out of cleaning agent bottle it? Bottle cleaning brush need to be replaced? Etc., constantly needs to remind customers to achieve sales purchase double the results.